Popups and push notifications, as most marketers believe, affect the user experience in a negative manner. According to some users, popups and push notifications can also have a negative effect on the brand image if they are used more than adequately. However, when used in the right frequency, these Conversion Rate Optimization(CRO) techniques can also drive the website conversions by 10%.
Qualzz is a CRO tool that allows marketers to reach out and engage with their subscribers whenever and wherever they want by sending appropriate popups and push notifications. It’s a tool that can help massively in retaining the customers of an online business.